Window and glass repair companies on Google: the 2026 benchmark report
Review counts, ratings, website presence and hours for 7,654 window and glass repair companies, computed from public Google Business Profile listings in 51 states.
Reviews
| Review count | Value |
|---|---|
| Median | 26 |
| Average (mean) | 110.8 |
| 25th percentile | 6 |
| 75th percentile | 82 |
| 90th percentile | 233 |
Share of window repair companies by review count:
| Bucket | Share of listings |
|---|---|
| 0 reviews | 11.2% |
| Under 10 | 31% |
| Under 25 | 48.6% |
| 100 or more | 21.5% |
| 500 or more | 4.7% |
Ratings
| Metric | Value |
|---|---|
| Average rating | 4.59 |
| Rated 5.0 | 28.8% |
| Rated 4.5 or higher | 73.8% |
| Rated under 4.0 | 9.2% |
| No rating yet | 6.6% |
Websites
| Website status | Share |
|---|---|
| Website listed | 80.8% |
| No website listed | 19.2% |
| Own domain | 79.4% |
| Social profile only | 1.1% |
| Free or DIY builder | 0.3% |
Median review count for window repair companies with a website: 36. Without one: 5.
Profile completeness and hours
| Profile field | Share |
|---|---|
| Has a profile photo | 97.4% |
| Public email on profile | 21.8% |
| Open 24 hours | 5.7% |
| Open Saturday | 28.2% |
| Open Sunday | 12.4% |
| No hours listed | 26% |
Where the listings are
| State | Listings |
|---|---|
| FL | 570 |
| CA | 440 |
| TX | 413 |
| IL | 312 |
| NY | 282 |
| MI | 208 |
| NJ | 200 |
| OH | 184 |
| VA | 182 |
| GA | 179 |
| WA | 173 |
| CO | 172 |
Primary categories
| Google category | Listings |
|---|---|
| Window installation service | 3,169 |
| Glass repair service | 2,841 |
| Glass & mirror shop | 1,644 |
What the numbers mean for a glass shop
Start with the median. Half of all window and glass repair companies on Google have 26 reviews or fewer. If your shop has 40, you are ahead of most of the country, and that is almost useless information, because you do not compete with the country. You compete with the three shops Google shows when someone in your town types "glass repair near me". In a real metro those three are usually drawn from the top tenth, and the 90th percentile is 233 reviews. That is the number to work toward.
The shape of the distribution tells the real story. 11.2% of listings have no reviews at all. 31% have fewer than ten and 48.6% have fewer than 25. At the other end, 21.5% have passed 100 and 4.7% have passed 500. The mean of 110.8 is dragged up by that last group, mostly multi-branch glass companies and national franchises. Ignore the mean. Compare your shop to the quartiles: 6 at the bottom quarter, 26 in the middle, 82 at the top quarter.
A glass shop does a lot of one-time jobs. The homeowner whose kid put a bat through the slider is not a repeat customer. That makes review velocity harder than in trades with maintenance plans, and it is why the shops with 100 or more reviews almost always have a habit: the technician asks at the door, on the day, while the customer is relieved. Nothing else gets a reglazing customer to write anything.
Ratings are high everywhere, so they do not separate you
The average rating across the dataset is 4.6. 73.8% of rated shops sit at 4.5 or better and 28.8% hold a perfect 5.0. Only 9.2% fall under 4 stars, and 6.6% have no rating because they have no reviews.
Two conclusions. First, a 4.8 does not make you stand out; it makes you normal. The count next to the stars is what a customer reads. Second, falling under 4 stars is rare enough that it is a real penalty. A shop at 3.9 with 60 reviews loses to a shop at 4.7 with 30, every time, on a search where the customer is choosing fast.
The website gap is the biggest single number here
19.2% of window and glass repair listings show no website. Shops that list one have a median of 36 reviews. Shops that do not have a median of 5. That is not because a website generates reviews. It is because a shop organized enough to put up a site is usually organized enough to ask for reviews, answer the phone and show up. Customers read it the same way: a listing with no site looks like a guy with a van who may or may not still be in business.
If you are in the 19.2%, a basic site with a page per job type and a tap-to-call button is the first thing to fix, before ads, before anything.
Hours, photos and the board-up opportunity
97.4% of listings have at least one photo, so photos are table stakes; the question is whether yours show a finished storefront install or a blurry truck. 26% list no hours at all, which Google reads as closed and a customer reads as abandoned.
Only 5.7% claim 24-hour service. 28.2% are open Saturday and 12.4% on Sunday. Broken windows and break-ins do not keep business hours. A shop that answers a board-up call at night and is listed that way has almost no competition in most towns. Only 21.8% publish an email, which matters for property managers who send work orders rather than call.
What to do with this
- Find your own numbers. Open your Google Business Profile, note your review count and rating, and place yourself against 26, 82 and 233. Then search your main job terms from a phone and note who the three map pack shops are and what they have.
- If you have no website, build a plain one this month. Five job-type pages, price ranges, photos of your work, tap-to-call. See the website essentials guide.
- Start asking for reviews at the door on every residential job. One ask, one text with the link, same day. Target one new review per two jobs. The reviews guide has the words.
- Fill in hours, and if you genuinely answer nights, say so. If you do not, set up missed-call text-back so the 11 p.m. caller gets a reply in seconds instead of a voicemail.
- Add a public email and a commercial services section for property managers and storefront owners.
- Run the missed-call calculator with your real ticket and call volume before you decide which of these to pay someone to do.
Method
This report aggregates 7,654 public Google Business Profile listings collected from Google Maps searches for window repair companies across every US state, deduplicated by place. Review counts and ratings are as displayed on the listing at collection time. "Website listed" means the profile links to any URL; we classify the URL as an owned domain, a social profile, or a free site builder by hostname. Figures are refreshed monthly. Cite this page as: Window Repair Growth, "Window repair companies on Google benchmark report", 2026.
Steven has spent the last several years running growth campaigns for local service businesses, window repair companies among them, and builds the benchmark datasets on this site from public Google listings. About the editor