Local SEO and Google profile for a window repair company
The Google profile decides whether you appear for "window repair near me" at all. Most glass shops set it up once years ago, picked the first category that came up, and never returned. 26% of listings have no hours, which Google reads as possibly closed, and only 21.8% publish an email for the property managers who send work orders instead of calling.
The work is specific: a primary category chosen for the work you want, a services list with "from" prices for every job type, a description whose first sentence states what you do and where, twenty real job photos, hours, the five questions you get every day seeded in Q&A, and a weekly post from a job photo. After two weeks the Performance tab shows the change in calls from the profile, and the review pace from the reviews guide compounds on top.