Missed-call text-back for a window repair company
The glass customer calls once. She is standing in front of the damage, she does not leave a voicemail and she does not call back. Shops that install tracking for the first time usually find they miss 20% to 40% of calls once you count the ladder, lunch, after 5 p.m. and Saturday, and only 28.2% of listings are open Saturday at all.
Run the missed-call calculator with your own numbers. At a $380 ticket, 60 calls a month, 28% missed and a 55% close rate, voicemail costs a one-van shop around $3,400 a month. The fix is a text sent within ten seconds of any missed call, from the number they dialed, that sorts URGENT board-ups from foggy-unit inquiries, followed by a human inside five minutes. Working after two weeks is a weekly line that reads calls in, calls missed, missed callers recovered by text, with the recovered number between 30% and 50%. The missed-call guide has the scripts.